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Monday, 21 March 2011

Poster Creation

The creation of the poster took a long time and a lot of effort because we had to make sure to keep it in a 1980s style and also make the poster look attractive and make people want to watch the film. We decided that we had to include a main part of the trailer and something that our audience could either relate to or see was a key part of it. We decided on using the car, which was iconic and rememberable because of the big explosion at the end of the trailer. This was also done because of being inspired by other film posters, most notably the 'Starsky and Hutch' poster.














We then had to decide how we would arrange the poster and what background we would use to make the car stand out and be in the forefront of peoples mind when looking at the poster. We researched the internet for suitable suggestions, which should also relate to our slogan: 'Clearing the Streets'. Here is a step-by-step guide on how we created it:
















We firstly loaded up the image of the car
We then deleted all shadowed areas around the car
We then cut out the large pieces of background around the car
We then used the zoom in and out functions in order to concentrate on certain aspects of the image
We then deleted the small pieces of shadowed areas and background around and under the car that was missed previously.
We then changed the colour of the background.
We then put in our chosen background picture.
We then inserted the car with the background so that the car looked a natural part of the location chosen.
We then added in the text, lighting effects around the title, the 'poster lines' effect.

This is an email that was sent in order to gain permission for the use of the background in the Background street image used in the poster.



N.B. : For the use of the car, we gained permission verbally with the owner to take pictures in order for us to use it as part of the poster, and as part of the










Here is a copy of the photo we used in the poster, we found it by just doing a simple google search

Magazine Cover Creation

We decided to do use the main protagonists of the film for our magazine cover, as we feel that the cover needs to show the characters in the film which are the most important and will create the right message for our trailer and film. The two characters that we have used are DC Summers and DC Curtis, along with the Drug Lord. This shows DC Summers and DC Curtis arresting the Drug Lord. Once we took the picture and uploaded it onto the computer, we played around with different effects to see which would look most effective. These are 4 we looked at using:















We then chose the style we felt looked best, and started to add onto the picture. We then transferred the picture onto Microsoft Word, where we added in text boxes. We then used the title format on Microsoft Word and used Doctor Atomic because of this. We then chose our title and inserted it. This though showed us a problem as the title went over the top of DC Curtis' head. We then decided to cut out the image of Robin's head, and then post it again in the same place, but just over the top of the title writing.













We then had to decide what other information we were going to include on the trailer. After looking at existing covers and our deconstructions, we discovered that giving away prizes was a big part and this enticed the reader even more into wanting to read the magazine. We then decided on a big prize, entered the picture onto the cover and created the competition. We felt that this feature was extremely important to include as it means the audience will want to win the prize and will also read the magazine.










We then transferred the whole cover onto Microsoft Word and saved it. This then meant it would be easily transferable. Overall, this was intriguing for us to create as we could improvise with effects and text, and this meant we could come up with a successful magazine cover.

Sunday, 20 March 2011

Group Magazine Deconstruction-Empire



Our group magazine deconstruction is from the magazine 'Empire' which is a very famous magazine. It is seen officially as the most successful magazine in Britain above Total Film and we as a group felt that we had to take inspiration from a magazine that is so popular with British films. Also the fact that the front cover broadcasts action film genre, which is our chosen genre for our trailer, makes it obvious to us to want to use it as a basis and inspiration for what we want to do in our film magazine cover. The main feature of the magazine cover which jumps out is the picture of the main protagonist Robert Downey Jr as the 'Iron Man'. The use of costume attracts the audience as it is shows off his strong physique. This is typical of a main protagonist in an action film as he is strong and fierce. Also his stance of clenching his fists and frowning shows power and this is a big feature of a magazine cover. The character also appears to have a head in his hand and a bright device on his body. This is very common of action films as the audience will want to know what the thing is on his body and what and why he is holding something in his hand. The fact that the name next to the picture (Robert Downey Jr) is so famous, this makes the audience think that it is going to be a really good film as it can attract a top film star. There is also a small phrase next to the picture which says: "Attitude? You damn betcha!." This is effective as a lot of main characters in all films have an iconic catchphrase which represents their character personalities; with this one showing his dominance and attitude. The use of colour is also a strong part of this magazine cover. The use of red in the main magazine title represents danger and suspense, which is what an action film genre is strong at producing if successfully made. The fact that most of the other colours used in the rest of the cover are lighter or more faded than the title makes it stand out more; and therefore the audience are drawn to this along with the title. Both of these things are what the producers want. The use of a grey faded background is effective for this cover because it gives off the idea of somebody walking through it. This leaves the audience on the edge of their seats and they are wondering what is through the murky mist. The only other colour used apart from those already mentioned is white. This is an effective colour as it is the perfect colour to mix in with red and grey. It is very bright and stands out over the text which is in smaller print. The use of the sub-title also escalates the magazine and makes the audience want to read more into the magazine. 'Meet the new action A-list!' is very cleverly included as the audience will not know who the 'a-list' are. They will then want to know and buy the magazine. The use of the exclamation mark also gives off the tone of excitement and shock which is what they want their audience to feel when reading this statement. To the right-hand side of this magazine cover, there is the use of images from other films with famous actors which the audience will recognise. This improves the magazine as there is more for them to find out about, rather than just the film used as the main attraction in the centre of the magazine. For example, the top picture shows Shia LeBeouf, who is one of the most successful actors of recent times. The audience will want to know about his film as well, as it is similar in many ways to Iron Man. Also the use of additional features which show what else in the magazine, shows the depth and quality of the magazine. The fact they have squeezed in the information at the bottom shows how much the magazine has to offer to its audience, and it also is of very high quality and the audience will know and want to read about them as well. Overall, they get a lot of quality for money when reading, which is what we want to do for our magazine cover. This has proved to the group through careful and concise research why this is one of the most successful magazines out there. The features of this magazine are very strong and we will aim to use these, challenge them and develop them as best as we can. We know that if we can get it near to the standard of this magazine, we will have produced a top-notch magazine cover.

Group Poster Deconstruction- Starsky and Hutch



This is a picture of one of the promotional posters for the 2004 Starsky and Hutch film. As this film was a big influence on our group we decided it would be a good idea to use it for our group de-constructions. the poster is a picture of a car which, from prior knowledge, we can tell is the iconic red Gran Torrino from the 1980's TV series' of Starsky and Hutch which the film is based on. we can tell that it is this car from the iconic white decal on the side of the car. the white of this decal is mirrored in the title.

the wheel of the car is spinning, this can be seen by the smoke around the tire. this is probably an effect put on the picture in editing but it has been used to show the fast pace of the film itself and makes the audience want to see the film.

in the reflection of the car we can clearly see palm trees. this sets the scene as their is no background to the picture. this has probably been done to draw focus solely to the car as this is the main focal point of the poster. this is also mirrored in the cars wing mirror which upon closer inspection seems to be added in.

below the text their is some writing in a different shade of red, this text is a mixture of the cap line of the film and the release date. this is a good use of space and a clever effect as it makes the audience think and therefor remember it.

the overall effect of the poster is sharp and bold. the reds are deep and the car is shiny. this shows it as being a mainstream film and not an amateur piece.

we will have to experiment with effects when creating our poster, this will make it seem bolder and stand out.

Magazine Deconstruction





This is the magazine cover i have chosen for my deconstruction. It is a picture of the Max Payne edition of Total Film  from September 2004(issue 145).

I choose this magazine cover as i feel it is a good example of how to do a magazine cover for an Action film.

The Feature picture is of  Mark Wahlburg as 'Max Payne' , i feel this picture is a great example for me to use of how to incorporate a picture into a magazine cover. The picture was probably taken from part of the actual film but it almost looks like they have posed it for the sole use of the magazine cover and i think this is something we should consider when taking a picture for our magazine cover,i mean we should try and make our magazine cover look like it has been taken out of the film.

The main title 'Total Film' is also i believe a good example of how to incorporate a title without it looking basic or boring. I really like how they have placed the word 'Total' in the top of the F of Film,as i feel this jus makes the title more intresting and also allows them more space on the magazine to place the picture of the feature film.

The 'MAX PAYNE'  title is placed in a central possition just below the main picture and is in a big bold font that has a cracked effect which really in my opinion suite the type of film. It makes me realise that a good font is really just as important as the main picture.

They have made the feature film really stand out by using the special fonts and a bigger size of text.The creators have cleavly placed any other einformation about the contents in the magazine at either the  side of bottom of the cover but in a decent size that that people can still easilly read it but without it distracting to much.

Due to the majority of the background being dark colours, the creators have used yellow and white text so that it doesnt contrast, this  really is good as it allows the text to clearly stand out over the image which is what you want on a magazine cover.

In my opinion this is the magazine cover is of a high qaulity and will be a great example for us later in the project when we are constructing our magazine cover.

Poster Deconstruction: Tron(1982)

This is my poster deconstruction on the 1982 Action/Sci-Fi film 'Tron'. 'Tron' was written and directed by Steven Lisberger, and produced by Donald Kushner. Staring a young Jeff Bridges, and Bruce Boxleitner, it made over $30million at the box office.

I choose to do this film as it was made bang smack in the middle of the era we wanted to base our trailer in. Also 'Tron' was an iconic film in the 80's, and its poster was also a very iconic film poster in the 80's and still currently is and has been used in TV shows such as 'Chuck'.


As this poster was such a hit in the 80's i feel it is worth deconstructing and seeing why it was such a hit.

The first thing that springs out on me about the poster is that i can only begin to imagine just how amazed people were when seeing it in the 80's as in this era i believe this poster would have looked really futuristic and amazing to passers by, whereas today we expect high-tech films and posters like this.

I also feel this poster shows a good example of how 'less is more', i mean a big proportion of the poster is black,and the image in the middle itself is in a way pretty simple as it does not give away to much about the film,But instead intrigues you into asking questions like 'What are they doing', 'What are they holding',i feel that due to the simplicity of the image it leaves the potential audience wanting to know more.

The poster  uses a range of neon-like colours which really fit in with the time period the film was made.I feel this is something we should consider for our titles in our film trailer as it really seems to fit in,and would give our titles that 80's effect.

The texts and fonts are used to good effect in this poster i feel.The main 'TRON' text is in a bold funky kind of text which fits in with the genre,and the colors of it fit in with he neon scheme of the main picture used.The other pieces of information such as actors and director have been made small in a white font and placed at the bottom out of the way, which i believe was a good choice as it means they do not distract from the main area of the poster.


Saturday, 19 March 2011

Post Production Feedback Questionaire

Here is our feedback questionaire.
This is the audience-feedback questionnaire that we have created. We will send this out to 5 random people and we will show the answers to see what we can do to improve. We picked these specific questions because we feel that they are the elements of the trailer that we want to hear from our audience about. We also think that these will give the audience scope to give responses more than other questions that we could have picked. Once we have received the answers back, we will construct the answers and see what they thought of the specific and important parts of the trailer.






These are all of the responses from our audience feedback questionnaires. These are really important as they show us what parts of the trailer need to be improved. This also shows us their ideas which we could find to be very good and work within our trailer.



We wanted to make sure that we chose the right target audience and that they enjoyed our trailer. If the results from the teenagers and young adults we received back were negative, then we would feel that our trailer wasn't successful.



We also asked people who weren't in our target audience for their honest responses of the trailer as well. We did this because we wanted to see if people of other ages liked the trailer, as when we constructed this, we didn't feel that they would as much as our target audience.



The people in our target audience gave the best responses over the people who weren't. This is what we expected and we are happy with this as it shows that we have met their needs as an audience. Even because of this, they aren't completely happy with the overall product and we know that the best way to improve the trailer is by asking them the key questions and them giving their honest opinions.



The main parts which our audience felt that we should improve was the use of camera angles and costume. We as a group will now look into these throughout the trailer, look at the feedback and decide what is best to do.